Lunch&Learn - From Pocket to Professional (May 2025)

Creating Standout Content with Everyday Technology 

Join the team from Bell Media Group as they reveal how small businesses can create stunning photos and videos for social media using just a smartphone (and maybe a few low-cost add-ons!). This hands-on workshop will demonstrate practical techniques for capturing professional-quality content without expensive equipment. Bell Media's co-founders Kyra Denlinger and Zachary Bell, along with Marketing Coordinator Katherine Sarro, will share their expertise in transforming ordinary smartphone capabilities into powerful marketing tools. Participants will discover how this boutique marketing agency produces compelling storytelling campaigns using mobile devices that rival professional equipment.

During this 90-minute session, attendees will learn insider tips for planning, composition, and editing that can immediately elevate their social media presence. The Bell Media team will provide opportunities for real-time practice and personalized feedback, ensuring participants leave with actionable skills they can implement right away. Katherine will offer a unique Gen Z perspective on current social media trends, while Kyra and Zach will share their strategic approach to authentic storytelling for businesses. 

Perfect for business owners who want to enhance their digital marketing without breaking the budget, this workshop will help unlock the full potential of the technology already in your pocket.

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Kyra Denlinger | Co-Founder, Bell Media
Kyra is the co-founder of Bell Media Group, a boutique marketing agency based in Reading, Pa., that helps businesses elevate their brand and connect with current and future customers.

With a background in marketing, corporate communications, and operations, nothing excites her more than bringing people, ideas, and technology together to tell powerful stories - ones that deserve to be told.

Zachary Bell | Co-Founder, Bell Media
As a co-founder at Bell Media Group, Zach oversees business development, client relations, and strategic planning with an emphasis on positioning the company for future growth. He is most passionate about helping people - he loves connecting with others to find the best solutions for both business and personal challenges.

Katherine Sarro | Marketing Coordinator, Bell Media
Katie Sarro, Marketing Coordinator at Bell Media Group, brings passion, excitement, and energy to the company’s social media clientele. An upcoming senior at Millersville University, pursuing a degree in marketing with a minor in Strategic Public Relations, she’s particularly interested in content planning and creation. She is a member of the Millersville University Honors College, and is excited to utilize her creativity and technical skills to help BMG continue to grow.

Thank you to our Lunch&Learn Sponsor: